Saturday, September 24, 2011

Social Media Writer, BCBG Max Azria Group, Los Angeles, CA

BCBG Max Azria Group
Los Angeles, CA


The most important part of this job is that the candidate must have demonstrated and extensive social media experience. This
means that the person is actively participating in a wide variety of social media activities such as writing/blogging, social bookmarking, commenting, etc. and is well-connected with the broader social media world.

RESPONSIBILITIES– the key responsibilities for this position include:
• Develop unique conceptual ideas and communicate these through writing skills
• Assist in defining and maintaining brand languages for social media sites
• Develop written product content for collateral Social Media website for all BCBG Max Azria group brands while adhering to internal style guidelines
• Ensure that all written product content is accurate and consistent, and incorporate revisions according to current routing procedures
• Demonstrate strong interpersonal and communication skills
• Responsible for proofing duties for all written material
• Work on special projects as needed
• Research and monitor trends in social media tools, trends and applications and prepare weekly reports.

EXPERIENCE - the ideal candidate will have experience in the following areas:
• Social media sites, tools and techniques
• Marketing (traditional, new media, guerilla and ‘word of mouth’)
• Strategy
• Fashion writing and blogging
• Knowledge of Fashion/style/trend, websites and magazines
• Knowledge of Pop Culture and current events
• Photography
• Knowledge of Photoshop and Indesign a plus
• Project management

ATTRIBUTES – the key attributes for this position include:
• Creativity
• Willingness to experiment
• Ability to deal with uncertainty
• Ability to contribute individually, and lead, manage or participate in cross-functional teams
• Doggedness and determination
• Excellent writing skills and a willingness to use them
• Excellent verbal communication skills
• Persuasiveness
• Ability to create great working relationships with all levels within the company and across multiple disciplines
• Sense of humor

TO APPLY: Send your resume to:

No comments:

Post a Comment